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The recently concluded eighth edition of Forevermark Forum(conducted by Forevermark, a diamond brand from the De Beers Group), held from 9th to 11th July in Bengaluru, the new product development head, Federica Imperiali discussed about how the thoughts of the people along with the changing culture, designs and innovations are paving way for the high demands of bridal diamond jewellery in the markets.
Stephen Lussier, Chairman of Forevermark was heard quoting:
“As technology, artistry and innovation change rapidly, our perennial goal at Forevermark has been to develop the present and adapt to the future. Given our De Beers's heritage and legacy, this year we embrace the unconventional path and explore different avenues to being limitless, at the Forum. Our partners will witness unique retail innovations that will enable and empower them to work with the leaders of the industry”
Diamond jewellery has recently seen a surge in people’s interests and the most eminent sector is the bridal diamond jewellery sector. A diamond is perfect to add grace and elegance to your bridal look. Even a single finely cut diamond is enough to set you apart from the crowd.
It is said that ‘diamonds are forever’ and including the diamond jewellery in the bridal attire will not only help spice up your look but will be something that’ll represent your everlasting bond with your partner. The beauty of Indian weddings is that there are various different jewellery options that a bride has to wear, more jewellery means more ways to flaunt those beautiful diamonds.
Be it the Hathphools, Earrings, Rings, Necklaces, Maang Tikkas, Kamarbandh or any other kinds of bridal jewellery, there are a lot of ways to make those shiny diamond crystals a part of your beautiful bridal look. No matter what look you want to go for on your wedding, it can be, vintage and rustic or classic and modern, bridal diamond jewellery will be a perfect addition to the long list of accessories for any bride.
The new theme that was celebrated by Forevermark this year goes by the name ‘Be Limitless’. This theme mainly focuses on four different moods namely - Enigma, Cultural Fusion, One of a Kind and On the Wave.
To make things easier for you a bit, here we have discussed each of the latest trends that were discussed in Forevermark Forum 2019. So, sit back, relax, and explore with us the most exquisite trousseau for the best bridal diamond jewellery trending right now!
One of a kind celebrates feminity and represent the strength of the modern woman. The feature that sets this trend apart from the others is the pink gold and the black gold elements incorporated in the bridal diamond jewellery. This trend is perfect to bring out the uniqueness and the confidence of any Indian bride.
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Enigma is all about telling a compelling tale of intricate craftsmanship which creates a mosaic combining the different sizes of round and baguette-cut diamonds. The complex symmetries and the labyrinth designs are the features that make these pieces of jewellery perfect for a bride who appreciates intricate patterns.
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The beauty of this trend is that it picks up the traditional and classic jewellery and adds to it a modern twist. The fusion designs are an amalgamation of two traditions together in the bridal diamond jewellery making the patterns perfect for an adventurous bride. It is a celebration of eastern culture meeting the western one.
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Wave is a trend that is the flag bearer for the De Beers Group and highlights the commitment towards the conservation of nature. The smooth and fluid curves in the jewellery designs represent the resilience of water. This trend beautifully showcases our planet’s aquatic habits and is perfect to depict how a bride seamlessly embrace the changes in her life that marriage brings.
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I sincerely believe that a nuanced understanding of these trends will help you choose the best bridal diamond jewellery that sets you apart and make you shine on your wedding.
What do you think about all these trends?
Which one do you like the best?
Tell us in the comments below.
By Payal Shivdasani | 18 Apr, 2020
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